This Is Why Millennials Respond Better To Earned Media Vs Paid Media

It is very well known in the field of marketing that word-of-mouth has always been important and is one of the sources of information on which most consumers rely when it is a question of shopping or to buy a product or service online.

Today, the word-of-mouth marketing is still very present and useful, but it underwent a major upgrade and is now ubiquitous on the Web and social networks in various forms. This type of promotion is called earned media and represents marketing activities that are not paid (paid), created or controlled (owned) by a company, but rather conquered or deserved. Deserved publicity is publicity generated by clients, or sometimes journalists who become important channels by sharing their opinions, either by means of Word-of-mouth, by the mainstream media, or more recently, via social networks and online communities and other sharing platforms (e.g. blogs). There are blogs maintained by pro-amateurs dedicated only to the evaluation and sharing of opinions about services or products, such as hotels, household products, cosmetics, etc. Do not underestimate the influence that these pro-amateurs have on consumers as several potential customers form an opinion and base their purchase decision on ratings and comments that are on the Web.

Between Earned and Paid Media, which is better?

Answer: The comments and opinions shared by users of the Web and social networks consist of a kind of free advertising for businesses. Which company does not like free advertising? Even if this idea is very attractive, the earned media does not without effort and is part of a marketing process which also includes paid and owned media. These two other 'media types' are not negligible since without publicity generated by the company itself, customers who produce assessments or leave comments on the Web would surely never received information about the product or service and thus, earned media would not exist. Hence why a global strategy is required for best results.

This is why you should be hiring millennials.

This is a marketing strategy that is increasingly valued by undertakings, even if it is difficult to manage the information that is shared. Since those who share their views are not paid by a company, shared information can be positive as well as negative. Despite the necessary work, earned media is a significant reason for any company wanting to take advantage of (almost) free advertising, to give great importance to the creation and management of pages on social networks, where much information circulates and where comments from customers are seen by other existing or potential customers.

What Is Mesothelioma And Its Relationship To Asbestos Exposure

Mesothelioma and its relationship to exposure to asbestos

What is mesothelioma?

Malignant mesothelioma is a rare form of cancer that starts in the mesothelium, a membrane that covers and protects most of the internal organs of the body. The mesothelium is composed of two layers, one that surrounds the body itself, and the other forms a sac surrounding it completely. A small amount of liquid is normally produced between these two layers, lubricating the movement of protected organs. When normal cells of the mesothelium lose their control and spread quickly, they produce a Mesothelioma. The most common form of mesothelioma is mesothelioma "pleural". It occurs in the pleura, the lining of the lungs. Other forms are "peritoneal" mesothelioma, reaching the peritoneum, the lining of the abdominal cavity and the «pericardial» mesothelioma of the pericardium, the lining of the heart. Some of the symptoms and is a settlement lawyer available to help you.

What causes mesothelioma?

Mesothelioma is almost always caused by exposure to asbestos fibres. Many people have been exposed to the army; others by their occupation; and others still, secondarily, in contact with workers exposed. Because of the latent state of cancer, it may not appear until 20 to 50 years or more after exposure.

How common is mesothelioma afterall?

Based on information obtained from the Institute of occupational health in Helsinki Finnish, the incidence of mesothelioma in Western Europe is expected to reach its peak between 2010 and 2020. Following this, there will be statistics on the currently available by country impact.

Who runs the risk of developing mesothelioma?

Those who have directly worked with asbestos or asbestos products run the greatest risk of developing mesothelioma, however, mesothelioma has been reported in some individuals having had minimal exposure.

The shops at high risk of developing mesothelioma include:

• The Carpenter iron (including shipbuilding)
• The constructors of chassis of vehicle (including the rail vehicles)
• Plumbers
• Gas installers
• Carpenters
• Electricians
• Construction workers
• Plasterers
• Entrepreneurs
• DIY
• Builders steel
• Painters
• Sheet metal workers
• Welders

What types of products typically contain asbestos?

The following products were commonly contained varying levels of asbestos. This list does not include all and is just a source of General information.

• Molded or preformed shielding used in thermal insulation of pipes and boilers
• Asbestos projected used as protection against fire in pipes, panels, partitions, soffit, ceiling and around structural construction steel panels boards
• Insulation panels used as fire protection, thermal insulation, separation and ducts
• Jam of asbestos used as a firewall in the false ceilings
• Coiled cardboard, paper and goods made from paper used for the isolation of electrical equipment; Asbestos paper can also be used as combustible setback on wood fibre panels
• Leaves flat and corrugated asbestos cement products used to cover ceilings or walls; the cement products have also been used in gutters, rainwater pipes and water tanks
• Texture (such as Artex) coatings
• Bitumen roof cover material
• Tile floor in vinyl or thermoplastic

Next page >> Mesothelioma law firm news and early symptoms before lawyers settlement.

4 Of The Best Mesothelioma Treatements Available Today

Treatment of mesothelioma

The best treatment option for you as an individual, will depend on many factors such as your age, general health status, stage of cancer, cell type (which determines the aggressiveness of the cancer) and, most important, your personal desires. In order to help you assess these options, a "multidisciplinary team" (MDT) doctors will discuss your case and offer their treatment strategy. This team may include a cardio-thoracic surgeon, a medical oncologist, a radiologist oncologist, a pain management specialist and a specialist in palliative care. Nurses and other health care providers may also be involved in your care.

Conventional treatment of mesothelioma offers several options, and you should discuss thoroughly each option with your EMD before taking a decision of treatment. Make sure you have the information on risk factors, the prognosis of the treatment, the potential secondary effects and quality of life that each option offers. How does asbestos relate to, and what is mesothelioma anyways?

Surgery

There are two surgical approaches of mesothelioma, the pleurectomie / decortication (P/D) and extrapleurale pleuropneumonectomie (PPEP). They are extremely specialized surgeries, and which may not be available in all institutions. All Thoracic Surgeons are not qualified for these types of surgeries. The ultimate objective of these procedures is the elimination of a large part of the disease, knowing that most likely residual microscopic disease will remain. The adjunctive therapy by which additional forms of treatment are used in conjunction with primary therapy, typically aims to eliminate residual disease. The most common forms of adjuvant therapy are radiotherapy and/or chemotherapy.

Pleurectomie/decortication is considered the least radical of the two approaches since it implies that the elimination of the pleura (lining of the lung) without removing the in-jascent lung. In some cases, the pericardium and diaphragm must be removed, depending on the extent of the tumor. The advantages of this procedure are usually faster recovery time, and the usefulness for patients who may not be able to tolerate a more radical PPEP. The disadvantages include an increased risk of recurrence of the disease due to the inability to remove all the tumor, and inability to use high doses of rays adjuvants because of potential damage to underlying lung.

The extrapleurale pleuropneumonectomie is a more radical procedure that involves the removal of the lung, pleura (lining of the lung), a part of the diaphragm and the pericardium surrounding the heart. During surgery, the pericardium and diaphragm are reconstructed with the Gortex-like material. To be eligible for this surgery, patients must meet certain criteria for step and demonstrate pulmonary and cardiac functions appropriate to be able to withstand the procedure.

Chemotherapy

Chemotherapy involves the use of anticancer drugs that Act by preventing cancer cells from multiplying. In most cases, combinations of drugs are used to increase efficiency. Chemotherapy can be used aggressively to shrink the tumor, or palliativement to relieve symptoms such as shortness of breath or pain. Chemotherapy can be administered by injection into a vein or a muscle, by ingestion or can sometimes be administered directly into the pleural or peritoneal cavity. The most commonly used drugs are:

• Pemetrexed(Alimta)
• Cisplatin(Platinol)
• Carboplatin(Paraplatin)
• Gemcitabine(Gemzar)
• Doxorubicin(Adriamycin)
• Mitomycin
• Raltitrexed(Tomudex)
• Vinorelbine(Navelbin)

New drugs are constantly being studied by the pharmaceutical companies, so do not hesitate to ask your doctor about the latest drugs and more promising. Such a drug, Alimta (pemetrexed) was approved for Europe in September 2005.

Radiotherapy

Radiation therapy involves using high-energy x-rays to kill cancer cells and shrink tumors. It can be used in conjunction with surgery to contribute to aggressively remove microscopic seeding which can cause recurrence of disease or palliativement to treat pain caused by tumors that compress nerve endings or other body. Radiotherapy has also proven effective to prevent tumor seeding from biopsy or drainage of the chest tube sites.

Clinical trials

The purpose of clinical trials is to involve patients in the discovery of new and better treatments for their illnesses. Various clinical trials have different objectives which may include testing of new drugs, comparing several ways to treat a disease or test several techniques to prevent cancer. Clinical trials are divided into three phases. Short summaries of each phase of the test seeks to accomplish are described below.

Trials phase I are those of the earliest phase in the clinical trials system. At this point, drugs have been tested in the laboratory only, but have had a destructive effect on cancer cells. These trials enrolled only a limited number of participants, and are available only in few institutions of cancer. The objective of Phase I trials are to determine the maximum dose tolerated the drug without causing serious side effects what side effects are the most common, and if the drug continues to have anti-cancer activity when administered to human beings human. If the drug shows an effect on cancer at a safe dosage, the drug will be then tested in Phase II trials.

The essays of Phase II continue to test the safety of the drugs or procedures, but are also beginning to analyse more closely their specific effectiveness for certain types of cancer. These tests include larger numbers of participants, and can be scattered across several institutions. These tests may be "randomized", it means that different groups of participants are chosen by computer, rather than by a physician.

The Phase III trials compare promising new drugs and procedures to the current standard treatment. Large numbers of participants from widely dispersed regions are participating in these trials, and receive either the new treatment or standard treatment. One of the primary objectives of the Phase III trial is to determine if cancer is reduced or slowed by medication, how long patients remain stable without progression of the disease and how the drug affects the quality of life of the patient.

If you are interested to participate in a clinical trial for mesothelioma, your doctor should be able to provide you with information on eligibility and availability in your area.

Next page ==>> The household items you can get exposed to asbestos and get mesothelioma

The 5 Most Important Stages Of Asbestos And Mesothelioma

The stages of mesothelioma

The knowledge of your mesothelioma stages will be a factor that will help your doctor to formulate a treatment plan. The definitive and the most widely used classification is diffuse malignant pleural mesothelioma TGM classification International system, also called international group interested in mesothelioma (International Mesothelioma Interest Group System) system. This system takes into account the primary tumor (T), lymph nodes (G) and metastasis (M). There is no system of classification established for peritoneal mesothelioma. Peritoneal patients can be classified according to the general TGM system for cancer, or the tumor load (i.e., imperceptibly large, moderately large, etc.). The TGM system is very pushed and difficult to interpret by non-experts, what follows is a simplified version. Stage 1 is the earliest; The most advanced stage is 4. Always stay aware of some of the most advanced treatements available today.

Stage 1

Mesothelioma involves right or left pleura and may also extend to lung, pericardium, or diaphragm on the same side. Lymph nodes are not involved.

Stage 2

Mesothelioma extends to the pleura from one side to the lymph nodes near the lung on the same side. He was also able to extend lung, pericardium, or diaphragm on the same side.

Stage 3

Mesothelioma invades the chest wall muscle, sides, the heart, esophagus, or other organs in the chest on the same side with or without extension to lymph nodes on the same side as the primary tumor.

Stage 4

Mesothelioma spreads to the lymph nodes in the chest on the side opposite to the primary tumor, or extends to the pleura or lung on the opposite side, or extends directly to the organs of the abdominal cavity or neck. All remote metastases is included in this step.

Stage 5: Next page >>  Best Mesothelioma Treatments

list and explanation of common mesothelioma symptoms

Symptoms and diagnosis of mesothelioma

Symptoms

The early symptoms of mesothelioma are non-specific in nature and can delay diagnosis. In general, shortness of breath, persistent cough and chest pain are common symptoms of pleural mesothelioma, but in some cases, they may not be severe enough to push the patient to a medical consultation. Some patients complain of pain of the scapula or the lower back. These symptoms occur most of the time 2-3 months before a confirmed diagnosis. In peritoneal mesothelioma, abdominal pain and swelling, nausea or vomiting, bowel obstruction, and weight loss are the most common symptoms. Significantly, these symptoms are not specific to mesothelioma and may be symptoms of other conditions. The assessment by a qualified physician is always recommended.

Then you will need to find the most crucial stages as the mesothelioma evolves slowly.

While mesothelioma progresses, pleural effusion (fluid between the two pleural layers pile) occurs in 95% of the patients, and it is this symptom that ultimately brings patients to consult their physician. During this visit, a thoracic radio can confirm the bloodshed. A thickening of the pleura can also be noted at this time. If the physician suspects cancer, he can send his patient to a hospital consultant specializing in lung cancer and mesothelioma.

When your doctor recommends you contact, the following information should be given to you:

The place where you applied.
When the appointment will be made.
That you will see.
What test can you expect.
When the results of the tests will be available.

The National Institute for health and Clinical Excellence (National Institute for Health and Clinical Excellence) has developed the following guidelines to address a suspected patient of cancer, in force since June 2005. These guidelines may not apply to all individuals, and you should always discuss the details of your specific case with your health care team, so you can play a proactive function in your treatment and your care.

An assessment of the urgency will be made by your doctor and will be based on the following criteria:

A contact immediately: the patient requires a consultation in the following hours.
A contact urgently: the patient will be seen in the following 15 days.
Not urgent: all other addresses.

Once the emergency is determined, your doctor will send all information pertaining to your case to your specialist for evaluation.
Diagnosis

A diagnosis of mesothelioma is often obtained from a cautious assessment of the clinical and radiological findings in addition to a tissue biopsy for confirmation. Some of the tests that your specialist may recommend and their value diagnostic and evaluation of mesothelioma are presented below.

Tomography (CT)

The radiation CT scans are able to reveal a pleural effusion and pleural thickening, pleural calcification, thickening of the interlobulaires cracks or possible invasion of the chest wall. However, the CT can not differentiate between changes associated with benign asbestos disease, or between an adenocarcinoma of the lung and mesothelioma. The radiation CT scans can also have a value to guide the fine needle aspiration of pleural masses for tissue diagnosis. This scanner usually takes 10-30 minutes, but may vary depending on the patient.

(MRI) magnetic resonance imaging

MRI scanners are often used to determine the extent of a tumor before an aggressive treatment. They provide images in multiple and peuvnt plans so better identify tumors compared to normal structures. They are also more accurate than CT to estimate the enlargement of lymph nodes Mediastinal housed between two lungs, and a clear diaphragmatic surface, both having an important function for the surgical option. This MRI scanner usually takes 20-40 minutes, but may vary depending on the patient.

Positron emission tomography (pet)

PET imaging is currently occupy an important part of the diagnosis and evaluation of mesothelioma. The TEP are regarded as the best diagnostic of tumor sites, as well as the best to determine the stage of mesothelioma. PET scanners are relatively new and therefore may not be available in all institutions, it may be necessary to travel to find a specialised centre who has a.

Analysis of fluids

Analyze the pleural fluid for malignant cells has only limited for mesothelioma diagnostic value. The diagnostic thoracentesis, in which cells are extracted from the pleural cavity is commonly made when there is a suspicion of mesothelioma. Unfortunately, the results are negative or inconclusive in almost 85% of the tests. Even in the case of a positive liquid result, physicians can opt for a biopsy for confirmation from the moment that it is not at the expense of the health of the patient.
Analysis of tissue (biopsy)

In most cases, finally a needle takes a biopsy of pleura, or a surgical biopsy confirms the diagnosis of mesothelioma. In a pleural biopsy procedure, the surgeon makes a small incision in the chest wall and inserts a thin lighted tube called a thorascope into the chest between two ribs. It will remove a tissue sample that will then examine under microscope by a pathologist. When peritoneal biopsy, the surgeon makes a small incision in the abdomen and insert a peritoneoscope into the abdominal cavity.

Follow the Next page >>

Scam - Review - Google Sniper PDF download

In the current financial conditions, you might be wondering what you are able to earn a steady income and a coherent line.

Working with the ease of your home online is an incredible opportunity to complement your monetary desires without incurring huge startup costs.

But to succeed, you must put the money in your business tools.

Now there are many finance products earn niche online who claim they produce, most often do not. On the other hand, I used to use the strategies and tactics taught in a course affiliated to perceive a constant annual income almost on autopilot.

I have tried other search engine marketing tools and programs that have generated traffic and visitors to the site before, but this system has yielded results in a very short time.

It may be something you want to or reverie and another to transform your dream into reality.

George Brown, the author did exactly this and in Google Sniper he shares his secrets of success. It is not theories proven, reliable, but tactics confirmed make money online that are easy to implement and generate rapid results.

George is an ordinary guy. In fact, he worked as a driver before discovering the marketing of furniture online. Then he mounted work online to a 9-5 affiliate marketing, probably like you.

What makes Google Sniper different, is that (1) it is a complete system (not later than you need to determine special software or some sort of specialized training and (2) it is easy to implement.

Make money with Google Sniper is even easier if you look at the video tutorial. You get to look over his shoulder while George shows you step by step tips on how to set everything up.

The course includes a training manual page 99 and eight video tutorials registered professional. You will also receive the Google Sniper process this document PDF map easily access should always be on your desktop so that you will never lost on your way to earn money online.

It shows each of the steps in the creation of websites for profit in a simple map to follow. The video shows how to choose a profitable niche, how to find the right products to sell, how to get lot of traffic free, and much more.

Google Sniper gives you a competitive advantage as an affiliate marketer. You'll definitely get the scoop on how to reach the top as a marketing based on the Web, when you buy the Google Sniper course.

It is a pure and simple money line. If you can read, you can follow. I'm talking about simple gestures that can be repeated which will put you on the path to success online.

If you tried to find a reliable and simple method to help you finally start making money online, Google Sniper is what need you. Do not stay there and consider the possibility of a life with the power of the Internet. Uses size with the wonderful George.

George has just released a totally renovated setting Google Sniper - Google Sniper 4.0 or 3. You won't want to miss the opportunity to deliver mass to get internet revenue Georges system. And here's the best part, which uses free traffic.

Because it is a real system, you get everything you need for immediate download.

I am convinced that Google Sniper 2 will be the thing you need to finally get your business online on the ground...

In fact, I'm not so sure that I am ready to try without risk for 60 days and...

You can buy Google Sniper at the moment, and decide to have success. And a couple of weeks from now enough money to quit your job.

However, it does not occur if you do not do something now, then press the button and get your copy of Google Sniper 2 hours.

Do you think its a Scam?

A method and an eBook to make money on the Internet?

I know what you are going to say... ca is not what is missing and it often smells the scam...

I've also always had doubts about sites that fan and sell methods supposedly miracles to win easily and quickly much money without doing anything on the Internet (it is probably also your case and you do well to keep a critical eye because you find everything on the web...). Nevertheless, I've always been curious to have a real return of experience on this type of techniques and I have therefore undertaken to test myself out of simple curiosity.

Review of google sniper

Google Sniper is a method to earn money that originally appeared me serious enough to interest me from the comments I have read on some sites or American forums. So I decided to actually test and introduce you to my experiments and the results obtained with this method. This will be the opportunity of a small series of articles on this blog, so if you're curious to read more, I invite you to register by email (via the form at the top of the website field) without delay.

Before going further in this presentation and this test, be aware that Google Sniper is a method in English (but very affordable with a minimum of academic vocabulary). So let's be clear: If you can not stand or do not speak a word of English, may choose another method in French in the same spirit. Whatever it is, this Google Sniper test will allow you to discover and acquire some "secret" techniques set out in the methodology of the same name and often repeated in other methods within the same genus.

We come to what is proposed in Google Sniper concretely:

The title "Google Sniper" describes fairly well itself the technique presented by "George Brown" (the author of the G.Sniper method): the principle is to be implemented in a minimum of time (let's say in 2 h, theoretically... we'll see practice later...) a niche site very targeted (where the name "Sniper") which has sufficient potential traffic, and sell a product in affiliation corresponding precisely to the expectations of visitors to the site of this niche and allowing you to earn enough money compared to the time invested in developing this site.

In Google Sniper, George Brown present his method with a mix between:

described step-by-step technical tips
explanation on the use of certain tools
psychological advice on how to write to facilitate the conversion
a tutorial for putting in place its "Sniper Site"
advice on SEO
etc...

I'll be quite frank with you: among the chapters of the Google Sniper eBook, there are some "secrets", good practices or tricks (call them as you want) that I already knew. On the other hand, for other aspects I have been supported in what I thought or assumed (it's always interesting to compare his experience with that of other "business bloggers"). Finally, I discovered some tools and learned a number of handy tricks that I can already be implemented on sites and blogs that I already manage without phase creation of "Sniper Sites".

Generally, I found the method very enjoyable to read and it is decorated with videos that take you by the hand when it comes to experiment, making it accessible away evil from world, whatever level we have. I do not regret the time and money invested to read this method, and realize that I learned some things is already a good sign for me and a significant gain even more important than winning financial can I expect in later (one in'll talk in another article).

In the next article, speak you a little more of the important steps in the method Google Sniper. It fit a little more in the heart of the matter so!

My 1st mesothelioma news from the law firm and settlement [update]

 As Some of you may allready know, recently I didn't post any updates on some personal injuries from the attorney in Phoenix, Arizon. I had to go study abroad about this type of cancer I never heard of before. So here it goes. Please bare with me.

What is mesothelioma?

Mesothelioma is a cancerous or malignant tumour which originates in the cells of the mesothelium. The word "malignant" means that the tumor can spread (metastasize) to other parts of the body.

The mesothelium is a membrane that covers and protects most of your internal organs. It is composed of 2 layers. The inner layer wraps the various organs, including the lungs, heart and stomach. The outer layer forms a kind of bag that surrounds the inner layer. There is a small amount of fluid between the 2 layers, which facilitates the movement of bodies.

View more about some symptoms that can occure before continuing.

The mesothelium has different names depending on the location of the body where it is located. The mesothelium which forms a protective cushion around the lungs is called the pleura. The inner layer that covers the lungs is called visceral pleura. The outer layer, lining the inner wall of the thorax is called parietal pleura.

The mesothelium that covers the abdominal organs and lining the walls of the abdomen and pelvis is called the peritoneum. The inner layer that wraps and supports most of the internal abdominal organs, bears the name of visceral peritoneum. The outer layer, which runs along the wall of the abdomen and pelvis, bears the name of parietal peritoneum.

The mesothelium is composed of Mesothelial cells. Sometimes, these cells undergo changes that make their abnormal behavior or their mode of growth. These changes may result in the formation of non-cancerous or benign tumors, such as fibrous tumor of the pleura and multicystic mesothelioma. But in some cases, changes in Mesothelial cells may result in malignant mesothelioma.

side view pelvic cavity

The lawyer has no idea about any of this. I think there may be trouble ahead.

Mesothelioma is a rare type of cancer. It develops most often in the pleura and is the name of mesothelioma pleural. This type of cancer is 70-80% of all mesothelioma. Cancer can also occur in the peritoneum; then, it is called peritoneal mesothelioma. This form of cancer represents approximately 25% of all mesothelioma.

Whats even weirder is that no one really knows what is the average settlement anyone can expect having to deal with it all.

Rare types of mesothelioma can also occur. They include among others the mesothelioma of the pericardium, which originates in the membrane surrounding the heart. Mesothelioma of the tunica vaginalis, which develops in the outer coating of the testicle, is another example.

Sources:

Dugdale DC, and Chen YB. Mesothelioma - malignant. National Cancer Institute & National Library of Medicine. (2010, June 2). MedlinePlus: Trusted Health Information For You: Medical Encyclopedia. Bethesda, MD: National Cancer Institute & National Library of Medicine.

---

Jahan TM, Dubey S, Speight JL, et al. Mesothelioma. Ko, A. H., Dollinger, M., & Rosenbaum, E. (2008). Everyone's Guide to Cancer Therapy: How Cancer is Diagnosed, Treated and Managed Day to Day. (5th Édition). Kansas City: Andrews McMeel Publishing. pp. 726-733.

---

Martini, F. H., Timmons, M. J., & Tallitsch, R. B. (2012). Human Anatomy. (7th Édition). San Francisco: Pearson Benjamin Cummings.

---

Pass HI, Vogelzang NT, Hahn SM, et al. Benign and malignant mesothelioma. Devita, V. T., Jr., Lawrence, T. S., & Rosenberg, S. A. (2008). Cancer: Principles & Practice of Oncology. (8th Édition). Philadelphia: Wolters Kluwer Health/Lippincott Williams & Wilkins. 46.2: 1835-1862.

---

Ravandi F.. Managing Philadelphia chromosome-positive acute lymphoblastic leukemia: role of tyrosine kinase inhibitors. (2011, April). Clinical Lymphoma, Myeloma & Leukemia. CIG Media Group. 11(2):198-203 (PMID: 21575924).

Tell me if you need more information. Next page ==>>